Carmen Guillen

Carmen Guillen

Having worked as a journalist for two national newspapers, as well as the comms departments for several NGOs and the European Commission, Carmen is passionate about ethical business and the magic of artful storytelling. Connect on LinkedIn or send an email.
Case Studies

How pr.co helps PR agency Twotone strengthen relationships with their press network
Media Relations

Press page: why your company should have one
Media Relations

Why sending images with your pitch is so important- and how to do it right
Media Relations

Components of a PR strategy; it's not just press releases
Media Relations

How to handle a crisis situation as a Spokesperson
Media Relations

Tough questions you may be asked as a Spokesperson- and how to respond
Media Relations

The ultimate guide to Spokesmanship
Media Relations

The evolution of the media kit. [+ examples of good media kits]
Media Relations

SEO in PR: how to make your news findable
Media Relations

What makes a good online newsroom?
Public Relations

What's the role of PR in a climate crisis?
Public Relations

Neuromarketing: the ethical puzzle coming your way

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