Carmen Guillen

Carmen Guillen

Carmen Guillen is Content Team Lead at OLIVER Agency. With over 7 years of experience as a copywriter and editor, Carmen has written for high-profile blogs and newspapers, and directed the content teams for fast-growing startups and NGOs, including PR.co’s blog and Unfold Magazine. Carmen is passionate about ethical business and artful storytelling. Connect on LinkedIn or send an email.
Case Studies

How pr.co helps PR agency Twotone strengthen relationships with their press network
Media Relations

Press Pages Explained: Benefits, Examples & Success Factors
Media Relations

Why sending images with your pitch is so important- and how to do it right
Media Relations

Components of a PR strategy; it's not just press releases
Media Relations

Quick Guide to PR Crisis Management
Media Relations

Tough questions you may be asked as a Spokesperson- and how to respond
Media Relations

How to Become a Top Spokesperson & Master Spokesmanship
Media Relations

The evolution of the media kit. [+ examples of good media kits]
Media Relations

SEO in PR: how to make your news findable
Media Relations

What Makes a Good Online Newsroom & Why You Need One
Public Relations

What's the role of PR in a climate crisis?
Public Relations

Neuromarketing: the ethical puzzle coming your way

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