Newsroom
We spoke to senior journalists over dozens of industries to find out what blocks them from writing a story. Our empathetic newsrooms remove all of these hurdles, making it ridiculously easy for journalists to cover your brand. Ditch the clunky PDFs and messy zip files— make working with you a no-brainer.
If you're looking for the most beautiful newsrooms out there, you've found them.
Endless email threads, clunky PDFs, scattered information. With a strong newsroom, you bundle all your press assets, saving you (and the media) a ton of time. Whether a journalist meets you by email, Twitter, or by chance encounter, they’ll always be directed straight back to your newsroom: the heart of your company news.
Most newsrooms are designed with input from PR teams. The result: a nice looking website with no useful features for journalists. We spoke to hundreds of PR teams and journalists, to design empathetic newsrooms that the media actually like using; increasing your chances of getting covered. Our roots are in the media- we used to be a department of a major news website- so we know how to put ourselves in a journalist’s shoes.
I post links of interesting press releases in a dedicated Slack channel. The editors pick it up from there. That’s why journalists prefer online press releases instead of PDFs — links are much easier to share.
PR typically leans on finding and pitching contacts. Journalists, however, report they get most of their news from research. We’ll help you build out an overlooked channel: inbound PR. Use your newsroom to generate new relevant connections, allow journalists to subscribe to your news, and organically grow a high-quality press list.
Whether you’re entering your second market, or active worldwide; our platform is built to scale. Each market gets its own local news feed, in the journalists’ preferred language - either managed by you or by your local agency - which can be added with the click of a button.
Host virtual press events; engage with journalists, stakeholders, and other viewers through live chat, Q&A sessions and polls. Hosting events in your newsroom gives viewers an on-brand experience and allows you to reach anyone, anywhere, any time.
Learn more about virtual eventsYou’ve worked hard to create a memorable brand. Keep that brand consistency alive with a strong, branded newsroom, so everything you publish from now on is on-brand. Our team of talented designers, developers, and account managers will work closely with you to make sure we build upon the power of your existing branding. With as little (or as much) involvement from you as you like.
Working directly with our creative team, pr.co built a great media centre, fully matching with WeTransfer’s branding.
With communications being such a fundamental part of our customers’ brands, we’re more than software; we’re a technological partner you can trust.
While your IT team remains focussed on your core business, we’ll build you a beautiful newsroom in just a week.
We regularly launch updates to keep your newsroom secure, findable, and complete. You’ll never need another newsroom.
Design, development, implementation, migration, training, maintenance and brand updates - we take care of all the busywork for you.
Newsroom
Are you curious to see a few newsroom examples? Let's chat, we’re a friendly bunch.
